We searched Google Maps for "roofing contractor in Lubbock, TX" and looked at the first 51 results. Here's what it takes to be near the top.
In Lubbock, every roofer in the top 3 had at least 73 reviews. The median roofer on the list had 35. That's the gap to close.
3 of the top 3 had a rating of 4.8 or higher.
NOAA logged 830 hail reports in Texas over the past year. After a storm, homeowners start searching for a roofer.
Run the same search for your business. It's free and takes ten seconds.