We searched Google Maps for "roofing contractor in Lexington, KY" and looked at the first 48 results. Here's what it takes to be near the top.
In Lexington, every roofer in the top 3 had at least 297 reviews. The median roofer on the list had 78. That's the gap to close.
3 of the top 3 had a rating of 4.8 or higher.
NOAA logged 43 hail reports in Kentucky over the past year. After a storm, homeowners start searching for a roofer.
Run the same search for your business. It's free and takes ten seconds.